Web Survey Bibliography
Title Data Use: Trying to bring the numbers alive
Author Rung, J., Woll, B., Edstrom, C.
Source Quirk's Marketing Research Review, February 2012, pp. 28
Year 2012
Access date 29.04.2012
Abstract
A report on efforts to fuse behavioral, psychographic and demographic information to identify segments and track marketing results.
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Year of publication2012
Bibliographic typeJournal article
Web survey bibliography - 2012 (371)
- Data Use: Trying to bring the numbers alive ; 2012; Rung, J., Woll, B., Edstrom, C.
- The impact of two-stage highly interesting questions on completion rates and data quality in online...; 2012; Hansen, J. M., Smith, S. M.
- User models as revealed in web-based research services; 2012; Bodoff, D., Raban, D.
- When to Use What Research Design ; 2012; Vogt, W. P., Gardner, D. C., Haeffele, L. M.
- Assessing the Quality of Survey Data ; 2012; Blasius, J.
- Collecting, Managing, and Assessing Data Using Sample Surveys; 2012; Stopher, P.
- Designing and Doing Survey Research; 2012; Andres, L.
- The Impact of Visual Design in Survey Cover Letters on Response and Web Take-Up Rates; 2012; Mockovak, W.
- Validation of an online questionnaire measure of the relative reinforcing value of food; 2012; Reslan, S., Saules, K. K., Greenwald, M. K.
- Monitoring Validated Quality of Life Outcomes After Prostatectomy: Initial Description of Novel Online...; 2012; Sebrow, D., Lavery, H. J., Brajtbord, J. S., Hobbs, A., W., Levinson, A. W., Samadi, D. B.
- Who should supervise students during self-report interviews? A controlled experiment on response behavior...; 2012; Walser, S., Killias, M.
- Web-Based Recruiting for Health Research Using a Social Networking Site: An Exploratory Study; 2012; Fenner, Y., Garland, P., Moore, E. E., Jayasinghe, Y., Fletcher, A., Tabrizi, S. N., Gunasekaran, B.,...
- Exploring Animated Faces Scales in Web Surveys: Drawbacks and Prospects; 2012; Emde, M., Fuchs, M.
- Smart Surveys for Smart Phones: Exploring Various Approaches for Conducting Online Mobile Surveys via...; 2012; Buskirk, T. D., Andrus, C.
- Use of incentives and web-based administration for surveying student alcohol and substance use in an...; 2012; Onoye, J. M., Goebert, D., Nishimura, S.
- Reminders in Web-Based Data Collection: Increasing Response at the Price of Retention?; 2012; Goeritz, A., Crutzen, R.
- Does survey format influence self-disclosure on sensitive question items?; 2012; Kays, K., Gathercoal, K., Buhrow, W.
- Why semantic differentials in Web-based research should be made from visual analogue scales and not...; 2012; Funke, F., Reips, U.-D.
- Using Webinar Polls to Collect Online Survey Data: The Case of a Behavioral Finance Problem; 2012; Sahu, C.
- Non-Response Bias with a Web-Based Survey of College Students: Differences from a Classroom Survey About...; 2012; Wells, W., Cavanaugh, M. R., Nobles, M. R., Bouffard, Je. A.
- The cost-effectiveness of cash versus lottery incentives for a web-based, stated-preference community...; 2012; Gajic, A., Cameron, D., Hurley, J.